Superbrands Hong Kong | The Independent Arbiter of branding

Participation in Superbrands is by invitation only, and offered to the most outstanding brands in their field. Attaining ‘Superbrands Status’ strengthens a brands position, adds prestige and reassures consumers and suppliers that they are buying the best brand in its category.

WHAT IS A SUPERBRAND?

“A Superbrand offers consumers significant emotional and/or physical advantages over it’s competitors which (consciously or sub-consciously) consumers want, recognise, and are willing to pay a premium for.”

23Years Established

67Countries

474Books Published

31,596YouTube Subscribers

31,692Superbrands Clients

10,416,708SBTV Video Views

OUR PUBLICATIONS

Superbrands publications can be read online in an eBook. Click on a book cover or select a country or territory from the drop-down menu.

Hong Kong Volume 1

Hong Kong Volume 2

Hong Kong Volume 3

Hong Kong Volume 5

Hong Kong Volume 6

Hong Kong Business Volume 1

EVENTS

To celebrate the launch of new Superbrands publications, and to pay tribute to the strongest and most valuable brands in the market, Superbrands holds spectacular Awards Events around the world.

Awards are given to the most successful brands in the market. The Awards are presented to senior executives from the winning brands, including CEO’s, Managing Directors, Marketing Directors and other top marketing and PR executives.

2009 Hong Kong Event

CEO INTERVIEWS

Watch and listen to conversations with the Chief Executive Officers of many of our country’s most successful brands.

Paul Smith

CEO Java House Africa

Click here to view Superbrands CEO Interviews

Superbrands TV creates high quality video presentations for our Superbrands members. Brands can use this presentation to promote their brand stories and successes to their clients, investors, shareholders, staff, customers and brand supply chains. Many brands use this footage on Social Media outlets such as Facebook, Google, Instagram, LinkedIn, YouTube and Company Websites.

Each SBTV brand video runs for between 3 and 5 minutes, and we also provide members a 30 second shortened version for easy internal use, and for social media platforms.